- Winter 2019
Syllabus Description:
Faculty
Annabelle Gould
Associate Professor, Visual Communication Design
Office hours: Mondays 12:00–2:00pm (sign up sheet posted outside office)
Room 251
School of Art + Art History + Design
Overview + Goals
This course introduces you to the fundamentals of typography. Through a series of lectures and applied problems you will become proficient in typography’s enduring basics: structure, layout, and information hierarchy as well as terminology and typeface selection. Projects are designed to help you develop an understanding of, and sensibility toward, typographic details in order to create successful typographic messages. The course will first focus on individual letterforms, then proceed to words, sentences, and short paragraphs with multiple levels of hierarchical meaning.
Learning Objectives
At the conclusion of this course, students should be able to:
1) Create dynamic typographic compositions that effectively communicate meaning;
2) Understand and use professional typographic terms;
3) Understand the nuances/techniques involved in professional typesetting;
4) Work with grids to organize information and establish an effective hierarchy for the reader;
5) Understand and appreciate the historical evolution of typography and its role in the advancement of western civilization.
Teaching Assistant
Franklin Vandiver
Office hours: Fridays 12:00–2:00pm (no appointments required)
Room 331
School of Art + Art History + Design
Final Exam
Tuesday, March 19 from 2:30–4:20pm in Rooms 227/229 (attendance is required)